Business professionals reacting to content viewed from a laptop

MORE THAN
JUST NUMBERS

Our content and copywriting services help our clients achieve their goals, whether it’s attracting more engagement, more followers or more leads. But numbers only tell part of the story. We’re still looking for a metric for the satisfaction clients gain from sharing authentic, values-driven stories that resonate deeply with company leaders, employees and customers.


CASE STUDIES

Helping seniors age with optimism

Amica Senior Lifestyles

Helping seniors age with optimism

Upwordly has attracted thousands of new followers, downloads, email addresses and sales leads for Amica Senior Lifestyles, Canada’s leader in residences that cater to discerning modern seniors while supporting those in need. Collaborating closely with Amica’s marketing team, we shared inspiring and empowering stories on social media, established its SEO-friendly online magazine and crafted custom emails to help seniors and families imagine a move to senior living.

A Downsizing Guide written by Upwordly for Amica garnered thousands of downloads.

Services:  Content strategy, social media posts, email newsletters, SEO-driven blogs, thought leadership articles on LinkedIn, copywriting, white papers


SEO and storytelling for Canada’s greenest marketing agency

Green Living Enterprises

SEO and storytelling for Canada’s greenest marketing agency

For more than a decade we’ve collaborated with Green Living Enterprises to promote campaigns for good, from tree-planting to energy conservation to eco-friendly renovations. When it was time for this trailblazing agency to strengthen its position as a market leader, they called Upwordly to help tell the story on their recently relaunched website.

Services:  Content strategy, website copywriting


Raising important funds for youth mental health

Sunnybrook Foundation

Raising important funds for youth mental health

We created powerful email and social media campaigns for RBC Race for the Kids, an annual fundraiser for youth mental health produced by the Sunnybrook Foundation. The virtual race helped raise $2 million — double its initial target — for Sunnybrook’s Family Navigation Project, a non-profit that depends on donations to help young people and their families get the treatment they need for mental health and addiction.

Services:  Content strategy, website copywriting


Let’s deepen your impact with storytelling

Get in touch

OUR SERVICES

In a sense, we’re like matchmakers.

First, we’re attracted to responsible brands looking for professional content to amplify their good impact. Next, with storytelling and copywriting that comes from the heart, and by leveraging your key search words, we help those conscientious companies build lasting relationships with people who share their values.


How can we help your brand?

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Digital + Website Services

  • Bios
  • Blogs
  • Copywriting for About or Our Story
  • Content Calendars and Planning
  • Custom Content Development
  • Downloadable Guides
  • Marketing Emails, Eblasts and Newsletters
  • Story-Driven Content Strategy
  • SEO-friendly copywriting
  • Website Content
  • White Papers

Branded Magazines

  • Complete Editorial Services
  • Content Planning
  • Copy editing
  • Custom Content Development
  • Editing
  • Feature Articles
  • Integration with Website and Marketing
  • Marketing Collateral

Social Media

  • Content Planning and Strategy
  • Post Creation, Production and Deployment
  • Instagram, Facebook, Twitter, LinkedIn
  • Blog Ghostwriting for Executives on LinkedIn

Corporate Social Responsibility

  • Custom Content and Copywriting
  • Employee Engagement
  • Annual Reports
  • Guides and Playbooks

How can we help your brand?

Get in touch